In Love with the Infographic

I’m always in love with content (that’s why I become a journalist and then a marketer) but my newest passion is the infographic - a powerful merging of image and information that drives home your message.

See the infographic I recently wrote about, Building an Authority Machine; and this one here really pops when it comes to an analogy about online content: the heart of it, the reach of it, etc. depicted in a human body. Clever! As much as I am a devoted wordsmith (and not a talented graphic artist), I really get the value of images. We can all relate to pictures, and they seem faster to process in our brains than mere words.